Strategic merging of branding and talent is driving the intersection of Hollywood and Madison Avenue for some of the world’s most recognizable companies. From Super Bowl to the Olympics, creating impactful and memorable advertising experiences through a blend of entertainment and product ethos is key to brand reinvention and recognition. Common, Andrew Panay, and Vinayak Hegde are coming together to break down how they’ve found success with this creative advertising model and what’s next for the future of their advertising.
Speakers
Key Takeaways
- Strategic merging of branding and talent
- Creating impactful and memorable advertising experiences
- Blending entertainment and product ethos
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