With the 2024 Presidential Election fast approaching, the importance of quality journalism cannot be overstated. News readers are consuming over six stories a day, reflecting a significant surge in engagement. However, brands remain cautious about advertising in news due to concerns about ‘brand safety.’
Join us for a distinguished panel discussion on how brands should engage with the news media, the value of marketing to news audiences, and what to anticipate for the remainder of the year.
This conversation will provide critical insights for navigating the evolving media landscape.
Join us for a distinguished panel discussion on how brands should engage with the news media, the value of marketing to news audiences, and what to anticipate for the remainder of the year.
This conversation will provide critical insights for navigating the evolving media landscape.
Speakers
Key Takeaways
- Importance of quality journalism
- Evolving media landscape
- Brand safety concerns
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