Want to learn how journalists determine which stories to cover, or which byline articles to run? Or learn how you can effectively shape a ‘pitch’ to ensure media have the facts plus the flavor? Then make sure you attend Propeller Group’s panel at Advertising Week NY where ‘Industry Journalists Tell All…
For the second year running, we’re flipping the script on media, facilitating a frank, transparent and pointed conversation with contributing editors around the state of thought leadership today—how it’s different than what many think of op-eds and what it takes to cut through, as well as what the business world is really seeking in terms of expertise, guidance and rooted thinking.