Tim Ware is a multimedia sales veteran who has spent the last decade selling Connected TV advertising through utilization of programmatic advertising technology. Previously, Tim has worked on groundbreaking media initiatives at a wide array of news, sports and entertainment brands including Crackle/Sony Pictures, The Wall Street Journal, WWE, Yardbarker, ESPN, NFL, NBA, NASCAR, NHL and InterZine Productions. Tim is currently VP Future Today Marketplace, which consists of massive CTV viewership in family friendly, brand suitable, premium long form CTV programming, incorporating advanced targeting and measurement solutions. Tim also served as Regional VP of Agency and Brand Partnerships at Telaria (Magnite) establishing programmatic video deals with major agencies, brands, and broadcasters as that Video SSP launched in 2017.