Kari Marshall is not only the Vice President of Media at T-Mobile US, Inc., she’s the living embodiment of what happens when grit meets growth.
Since joining the team in 2005, Kari has spent nearly two decades shaping, reshaping, and reinventing the company’s media operations to adapt to ever-changing consumer behaviors and business needs. She built a team of “Creative Technologists” who are masters of leveraging data signals, advanced analytics, and creative intuition to fuel media innovation and business growth.
T-Mobile’s meteoric rise and transformation into the Un-carrier – a brand synonymous with disruption, is a testament to both her tenacity and visionary leadership. As T-Mobile muscled its way from scrappy underdog to the global heavyweight champ of telecommunications, now with a staggering market cap of $200+ billion, Kari’s been in the trenches every step of the way.
Prior to T-Mobile, Kari worked at Publicis Media and Wieden+Kennedy.