Chris is a seasoned executive with over 25 years of expertise in data science, strategic business planning, and advanced AI applications. His work focuses on cross-channel measurement and advanced addressable marketing, with a deep understanding of how consumers engage with the rapidly evolving media landscape. Throughout his career, Chris has partnered with large global clients across multiple sectors and collaborated with leading data and technology providers. This experience has given him a unique ability to address complex client challenges with both depth and breadth. A passionate and data-driven leader, Chris excels at uncovering hidden opportunities and driving business results by blending analytical insights with strategic vision.