Gozde thrives in an environment where she innovates at the intersection of customer, business, and technology. Her current role involves pioneering innovative and strategic pilots, from concept to execution, ensuring valuable learnings are embedded back into the organization. Gozde's background in computer science and engineering, honed with an Executive MBA from The Wharton School, has shaped her into a quantitative marketer. With a 15-year journey across 4 countries, Turkey, Switzerland, the UK and the US, Gozde has cultivated a rich expertise in marketing, digital transformation, informatics, and customer experience. She has been instrumental in digital transformations within Genentech and Roche and has led digital marketing strategies of Genentech’s flagship products.