Jason Wiese
SVP, Director of Strategic Insights
VAB
Jason Wiese heads VAB’s Strategic Insights team producing actionable, unique intelligence about today’s complex video environment to help marketers make fully informed media decisions.
Jason has been instrumental in developing and overseeing VAB’s most sought-after marketer’s guides and reports on topics spanning the video landscape. He is the key architect behind VAB’s distinctive and recognized analyses within the areas of comparable metrics, attribution and social TV, among others.
Inherently curious and analytical, his multifaceted career has spanned both the advertising agency and TV network sides of the business, working directly with marketers to develop innovative, integrated communication plans and ad sales strategies for numerous high-profile brands.