Brandon Smithwrick is an award-winning content marketer, recognized on the 2024 Forbes 30 Under 30 list for his innovative contributions to the marketing and advertising industries. With a diverse background spanning Fashion, Tech, Music, and Beauty, he has earned a reputation for leading impactful social content activations, driven by creativity and expertise. His work has been featured in outlets like Fast Company, Forbes, and Entrepreneur, highlighting his influence in the field.
As Head of Content at Kickstarter, Brandon leads the platform’s creative, social, and content marketing efforts, supporting creators in bringing their unique projects to life. Prior to Kickstarter, he guided content strategy at Songfinch, a music startup supported by artists like Doja Cat, The Weeknd, and Quincy Jones, where he helped grow the brand and expand its reach.
Brandon also spent time at Squarespace, where he led a team of content strategists and directed social strategy for their multi-million dollar Super Bowl ad campaigns, including one of the brand’s most successful to date. His work on the Squarespace x Björk partnership earned him a Webby Award. Earlier in his career, he sharpened his social strategy skills at Ralph Lauren.
As a sought-after speaker on content marketing and social media, Brandon has shared his insights at events such as AdWorld Conference and LaterCon and universities such as Rutgers, Ohio State, and NYU.
In addition to his professional roles, Brandon is an active B2B creator and thought leader on LinkedIn, forming long-term partnerships with brands like Amazon Business, Buy with Prime, SproutSocial, Hootsuite, Grammarly, and Notion.