Sherry Pitkofsky is the Vice President of Brand Strategy and Marketing of The E.W. Scripps Company, a diversified media company that is focused on connecting and engaging audiences with News, Sports and Entertainment content. Throughout Pitkofsky’s career, her trajectory has woven through small, midsize, and Fortune 500 businesses like NBCUniversal, AMC Networks and Conde Nast.

Pitkofsky has earned recognition as a leader in marketing strategy for multicultural audiences. In her role, she is the face of the company to highly influential cultural organizations and trade organizations to elevate involvement in market-relevant initiatives. Today, she oversees marketing and branding across the portfolio, as well as the delivery of strategy to reach new consumers and advertisers through events/experiential marketing, promotion, media, PR, and strategic communications.