Jill Cress is an innovative marketer and strategist who pushes boundaries as the Chief Marketing and Experience Officer for H&R Block. She leads a dynamic team invested in transforming customer experience, modernizing and infusing its brand into highly relevant channels, and amplifying strategic marketing and communications efforts to deliver growth.

For more than 30 years, Cress has honed her skills as a strategic and passionate consumer, B2B marketer and experience strategist with deep expertise in financial services, media and technology. She has held leadership roles across marketing, general management, product and enterprise strategy at leading Fortune 500 Companies.

Cress serves on the boards of the Ad Council and the Wealth Enhancement Group. She has been recognized for numerous accolades, including Adweek’s Marketing Vanguard list, New York Women in Communications’ Matrix Award Honoree, Business Insider’s 25 Most Innovative CMOs and Forbes’ World’s 50 Most Influential CMOs