Ryan Detert

Ryan Detert

CEO

Influential

As CEO of Influential, the world’s largest influencer marketing company, Ryan has brought top influencers, Fortune 500 brands, press, and financing to his venture-backed company. Through Influential, Ryan has led campaigns for top advertising agencies and holding companies, and for global brands like Walmart, Nestle, NFL/YouTube TV, NBA, McDonalds, L’Oreal, Unilever, and even The United Nations and World Health Organization. Ryan has also forged exclusive partnerships with dozens of technology and media partners, including Facebook, Instagram, TikTok, Snap, IBM Watson, Oracle Data Cloud, IRI, and WME, which came in as an investor in Influential’s most recent Series B round of funding. Ryan was honored in 2021 as one of Ad Age’s 40 Under 40, Ad Age’s The List for 2022, and in 2024, Ad Age awarded Influential with the Social Media/Influencer Agency of the Year. Ryan is also heavily involved with Big Brothers Big Sisters of America and has been a Board Member since early 2022.

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