Beyond The Hype: How AI Is Transforming Retail Media

Tue, October 08 at 12:30 PM EDT - 2:30 PM EDT

Invite Only Event - Apply to Attend

AI’s influence on retail media is no longer up for debate—it’s already here. The real questions are: how is AI transforming the landscape, and what’s next?

This roundtable explores the pivotal ways AI is reshaping retail media, from generative AI for creative workflows and campaign automation to advanced deep learning for ad relevance, auction predictions, and dynamic audience targeting. But there’s more. We’ll dive into how AI and machine learning are unlocking new potential for ad relevance, probabilistic bidding models, and driving unprecedented growth for onsite retail media.

Join industry experts as we break down the strategies and innovations that are turning AI’s potential into reality for ad businesses.

The Landing @ Penn 1, Private Dining Room B

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